Trivia Now an Olympic Event at NBC-Games Site
VA - July 3, 2000 - Didn't quite make the cut in your sport
for the 2000 Summer Olympics? Well, you still have a chance
to compete. NBCOlympics.com has turned to the developers of
Sesame Street trivia to produce a series of online trivia games
based on the upcoming Summer Olympics.
Inc.'s pioneering game technologies add an entertaining, interactive
element to the co-sponsored web site, which leverages NBC's
leadership in sports broadcast media and Quokka Sports' leadership
in digital sports entertainment.
hosted by IBM, will provide comprehensive coverage of the 2000
Summer Olympics and is expected to draw more than a billion
page views during the course of the games. One of the critical
challenges NBC and Quokka faced was to find a company whose
online entertainment technologies could handle such a staggering
volume of traffic.
user retention goals of NBCOlympics.com are like those of any
other business site," notes David Borchardt, director of sales
and marketing for PeopleSpace. "NBC and Quokka Sports want as
many eyes as possible to visit their site as often as possible,
and to stay as long as possible. The branded entertainment products
offered by PeopleSpace are developed for just those purposes."
enthusiasts will race the clock to answer a series of questions
relating to specific events. From the NBCOlympics.com home page,
players can go to either the "Triathlon" or "Diving" page, look
under the "Games" heading and click on "Trivia." PeopleSpace
soon will add trivia for track & field, gymnastics, swimming
and other sports, culminating in September with a series of
daily games that correspond to each day's Olympic competition.
is a leading provider of branded marketing solutions, games,
and online community tools designed to attract and retain visitors
to web sites. Products and services include action games, single-
and multiplayer trivia, live online chats, polls, surveys and
streaming content. All can be branded for any company or product.
offer a dynamic alternative to the white noise of banner ads
and static web sites," says Jack Smith, PeopleSpace president
and CEO. "Companies now realize that there is little advantage
in owning a web site unless it offers visitors a variety of
compelling reasons to return again and again. That's our niche."
with Sesame Street, PeopleSpace has developed products for Fox
Sports, Electronic Arts, Ask Jeeves, iVillage and Playboy.com.